How we collect, use, and protect personal information.

This policy applies to calipsodigital.com, related Calipso Digital websites, forms, booking pages, email communications, and services. It is intended to describe our current practices in plain English. It is not a substitute for legal advice.

Information We Collect

We may collect information you provide directly, including:

• Name, business name, email address, phone number, website, and role.
• Information submitted through contact forms, application forms, lead capture forms, scheduling tools, surveys, or email.
• Details about your business, workflows, systems, tools, bottlenecks, revenue operations, marketing, sales process, and implementation needs.
• Billing, contract, and project information if you become a client.

We may also collect information automatically, including:

• Device, browser, IP address, approximate location, pages viewed, referral source, and site interactions.
• Analytics and performance data through tools such as Google Analytics.
• Advertising and retargeting data through platforms such as Google, Meta, LinkedIn, or similar advertising networks.
• Cookies, pixels, tags, local storage, and related tracking technologies.

How We Use Information

We use information to:

• Respond to inquiries, applications, and scheduling requests.
• Evaluate whether a business is a fit for our services.
• Deliver consulting, automation, implementation, marketing, analytics, and support services.
• Send operational messages, follow-ups, proposals, invoices, and service updates.
• Send marketing emails or educational content when permitted. You can unsubscribe from marketing emails at any time.
• Measure website performance, improve content, and understand demand for our services.
• Run, measure, and improve advertising campaigns, including retargeting campaigns.
• Protect our website, business, clients, and systems from spam, abuse, fraud, or security issues.

Client Workflow Data

During an engagement, clients may give us access to business systems, marketing platforms, CRMs, workflow tools, files, dashboards, datasets, automations, AI tools, or other operational information. We use that information only to provide the agreed services, troubleshoot systems, build workflows, improve implementation quality, and communicate with the client about the work.

Cookies, Analytics, and Advertising Pixels

We use cookies and similar technologies to keep the site working, understand traffic, measure campaigns, and improve our marketing. Third-party platforms may use this data according to their own privacy policies. You can usually control cookies through your browser settings. Some advertising platforms also provide opt-out controls for interest-based advertising.

How We Share Information

We do not sell personal information. We may share information with:

• Service providers that help operate our website, CRM, email, scheduling, analytics, advertising, payment, hosting, project management, and automation systems.
• Contractors, advisors, or implementation partners who help us deliver services and are expected to protect confidential information.
• Advertising and analytics platforms for measurement, optimization, and retargeting.
• Legal, tax, accounting, security, or compliance professionals when needed.
• Authorities or other parties if required by law, to protect rights, or to investigate misuse.

Data Retention

We keep information for as long as needed to provide services, maintain business records, comply with legal obligations, resolve disputes, enforce agreements, improve operations, and protect our business. Retention periods vary based on the type of information and the reason it was collected.

Your Choices and Rights

Depending on where you live, you may have rights to access, correct, delete, restrict, or request a copy of personal information we hold about you. You may also object to certain uses or withdraw consent where consent is the basis for processing. To make a request, email us at hello@calipsodigital.com.

Security

We use reasonable administrative, technical, and organizational safeguards designed to protect information. No website, email system, cloud platform, or internet transmission is completely secure, so we cannot guarantee absolute security.

Third-Party Links and Tools

Our website and services may link to or use third-party websites, platforms, forms, payment processors, booking tools, CRMs, AI tools, analytics services, and advertising networks. Their privacy practices are governed by their own policies.

Children's Privacy

Our website and services are intended for business users and are not directed to children under 13. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised date.

Contact

For questions, privacy requests, or concerns about this policy, contact Calipso Digital at hello@calipsodigital.com.